Mr TLC is an independent vehicle body repair and restoration specialist based in Wellington, Somerset. The business had outgrown its existing online presence and wanted a website that better reflected the quality of its work, its expanding restoration services, and its reputation for craftsmanship and customer care. The project included website design, content development, technical migration, search engine optimisation, training and ongoing support.
The challenge
The client approached Cosmic after experiencing difficulties with a previous supplier. Their existing website and hosting arrangements were causing frustration, while important elements such as email systems and domain management required investigation and transfer. Internally, the website needed to move beyond a simple SMART repair business and showcase the company’s growth into a full-service bodyshop offering high-end paintwork, restoration projects and specialist repairs.
The client also wanted the website to feel authentic to the business, avoiding overly corporate language and instead reflecting the approachable, honest service that has helped them build a loyal customer base.
Our solution
Cosmic worked closely with James Annan and his team to design and build a bespoke WordPress website that combined strong visual impact with practical lead generation and content management functionality. Always working to his pace and ensuring he was happy with each stage.
The project included:
- Digital confidence training and advice.
- Bespoke website design and development.
- Migration of hosting and domain services.
- Creation of restoration project and news/blog functionality.
- Vehicle enquiry forms with image upload capabilities.
- Search engine optimisation improvements.
- Google reviews integration.
- Team and company profile content.
Going beyond the website
Throughout development, the Cosmic team held review sessions, worked through detailed content feedback, guided the client through website content creation, and helped translate Mr TLC’s industry expertise into online content. The team also wrote and refined project stories, restoration case studies and service descriptions to ensure the website communicated the quality of MR TLC’s work.
Where many agencies would simply build the site, Cosmic continued to support the people rather than just delivering the systems, by:
- Assisting with email and domain issues
- Providing guidance on Microsoft 365 migration options
- Offering website training sessions for staff
- Creating professional marketing assets for signage and printed materials
- Working with the team to help them understand technical things in plain English
- Generating banner artwork, EPS files and marketing exports for use with sign-makers and business cards
- Reissuing files and assets whenever required
A strong working partnership
Mr TLC regularly engaged with the team throughout the project, providing detailed feedback, attending review meetings and supplying photography to strengthen the site’s content.
The client had specifically chosen Cosmic because of previous positive experiences and the helpful support he had received from the organisation. James felt Cosmic would be “the best company to make his website” and praised the team’s helpfulness and approach throughout the process.
The relationship has continued beyond launch, with the client returning to Cosmic for advice, training, marketing support and ongoing technical assistance whenever needed.
Results
The finished website provides Mr TLC with a professional platform that showcases over 30 years of combined experience, highlights restoration projects through engaging case studies, and positions the business for future growth. The site gives potential customers confidence in the quality of workmanship while making it easy for them to enquire about repairs and restoration work.
Most importantly, the project established a trusted long-term relationship between Cosmic and Mr TLC. Through patience, responsiveness and a willingness to support the client beyond contractual obligations, the team delivered not only a successful website but an ongoing partnership that continues to add value to the business.
Services delivered:
- Website design
- WordPress development
- Content development
- Search engine optimisation (SEO)
- Green website hosting
- Domain name registration and management
- Technical consultancy
- Website training
- Ongoing support
- Marketing asset creation
This is a particularly strong example of Cosmic’s “above and beyond” approach, where the relationship extends far beyond project delivery into genuine long-term human support and partnership.